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Indian automobile market news daily

Car experts of ecardlr.com capture the happenenings in the automobile world in India and abroad and brings to you real news of interest to you. Details which otherwsie would be hard to find, are all avaialble under one roof in www.ecardlr.com.   

Total 11 Street News

News Archive for January, 2013

 

Chevrolet Sail to be launched on 1st Feb 2013

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GM slowly but steadily is completing its product portfolio. With the launch of Chevrolet Sail, GM India would be inching one more step closer to the objective of offering the Indian car buyers, cars starting from 2.75 lacs till 24 lacs. Their range of cars post Sail launch will include; 3 hatchbacks (from entry to premium segments), Spark, Beat (both with petrol and diesel engine options), Sail U-VA (again with petrol and diesel power pla.....

Diesel Cat is Finally Getting Belled

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Indian government is finally taking steps to put Indian economy back on track. Step 2 of their bigger plan seems to be reining in the subsidy bill which seems to be impacting the overall fiscal deficit. leading to the danger of the country getting derated by leading credit agencies. In case of diesel price change government has taken two steps in one shot Step1 : Announcing a price hike of 40-50 Step 2 : Allowing OMC`s (Oil Marketin.....

Maruti Bites Price Hike Bullet

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As expected and informed earlier by us in one of our new item, that most car manufacturers use the Price Hike News in December of previous year to drive December sales. Like past 5 years all car manufacturers used the Price Hike News Tool quite efficiently to drive sales. However, information available with us was that most of them had to carry over last year`s stocks into Jan 2013 by a quantum which was more than their previous years. Re.....

Renault Introduces Scala with Automatic Transmission

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Renault Scala CVT - One more petrol powered automatic transmission compact sedans for new car buyers to chose from. seeking an automatic transmission with a diesel powered car. X-tronic Continuously Variable Transmission variant of the Scala offers class benchmark fuel efficiency of 17.97 KMPL (ARAI) Earlier Ever increasing bumper-to-bumper have made driving cars on Indian roads a taxing job. No wonder most new car buyers are seeking the .....

Vokswagen`s Lucky 13 Brand Campaign - A Marketing Initiative

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India`s is a land of superstitious beliefs. Handed down from generations, they have become a part of us. A mere thought of going against them is suicidal. Marketers have stayed away from these like plague. But once in a while, comes a set of brand new marketers with roots far away from India and decides to challenges the old paradigms. And Volkswagen `Lucky 13` brand campaign is one such attempt from new age marketers for whom breaking super.....

 

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